1. Digital Marketing Executive

India ( Remote)

About the job

We’re not just looking for someone who knows how to “run ads.”

We’re looking for a growth-minded marketer — someone who gets excited about turning a few clicks into thousands, and can look at a spreadsheet of campaign data and see stories, patterns, and opportunities.

  • If you’ve ever watched a cold campaign warm up into a high-ROAS winner, or felt the thrill of scaling spend while maintaining solid returns — you’ll fit right in.

What You’ll Be Doing

Plan, set up, and manage advertising campaigns on Google Ads and Meta Ads (Facebook/Instagram)

Research audience behavior and customer insights to deliver the right message to the right person at the right time

Collaborate with content and design teams to create effective and engaging ad creatives

Monitor campaign performance, analyze results, and make data-driven optimizations

Contribute to improving the overall marketing funnel — from ad click to landing page conversion

What We’re Looking For

1–3 years of experience running digital advertising campaigns

Strong understanding of performance metrics like CTR, CPC, ROAS, CPA, etc.

Hands-on experience with Google Ads and Facebook Business Manager

A good sense of strategy, but also a creative instinct

Comfortable experimenting, testing, and learning from what works (and what doesn’t)

Bonus if you have experience with landing page builders, email marketing tools, or GA4

Why You’ll Enjoy Working With Us

No micromanagement — you’ll have room to test, lead, and grow

Supportive and collaborative team culture

Flexible hours and remote work options

Competitive compensation and performance bonuses

Opportunities to grow into more senior roles like Performance Lead or Paid Media Manager

🔹 Top Interview Questions & Sample Answers

1. Tell me about your experience running ads. Which platforms have you managed?

Sample Answer:
“I have over 2 years of experience running performance campaigns, primarily on Google Ads and Meta Ads. I’ve managed campaigns across search, display, and shopping on Google, and conversion-focused campaigns on Facebook and Instagram. I’ve worked with budgets ranging from small-scale tests to large monthly spends, optimizing for ROAS, CPA, and lead quality. I also track and report performance using tools like Google Analytics, GA4, and Search Console.”


2. How do you decide whether a campaign is successful?

Sample Answer:
“I define success based on the campaign’s objective and KPIs. For example, if it’s an e-commerce campaign, I track ROAS, CPA, and conversion value. For lead-gen, I focus on CPL, lead quality, and conversion rate. I also look beyond surface metrics like CTR — sometimes a higher CPC with better conversion intent is more valuable than cheap clicks.”


3. Walk me through how you optimize a campaign that isn’t performing well.

Sample Answer:
“First, I analyze the data layer by layer:

  • CTR issues → check creatives, ad copy, targeting.

  • High CPC → refine keywords, improve quality score, or audience selection.

  • Low conversions → review landing page, offers, and funnel tracking.
    Then I run A/B tests for creatives, adjust targeting (like lookalike or retargeting audiences), and reallocate budget to best-performing ad sets. My approach is systematic — identify the bottleneck, test solutions, measure results, and scale what works.”


4. Have you scaled a campaign successfully? Tell me how.

Sample Answer:
“Yes, one of my proudest wins was scaling a cold Facebook campaign for [example: an e-commerce client]. Initially, the CPA was high, but after refining the creative, tightening the audience, and testing multiple lookalike audiences, the ROAS improved to 4x. Once performance stabilized, I scaled ad spend from ₹50k/month to over ₹2L/month while maintaining profitability.”


5. How do you approach keyword research or audience targeting?

Sample Answer:
“For Google Ads, I use a mix of keyword research tools like Google Keyword Planner and SEMrush, focusing on search intent. I structure campaigns by match type and regularly refine negative keywords.
For Meta Ads, I analyze customer personas, test interest-based audiences, and gradually shift to lookalikes and retargeting as data grows. My principle is: start broad, test, and then narrow in on what delivers quality traffic.”


6. How do you use data in decision-making?

Sample Answer:
“I treat campaign data like a story. CTR tells me about creative engagement, CPC shows competition, and conversion data reflects landing page strength. I usually export campaign data into spreadsheets or dashboards, look for trends (like day-of-week or device performance), and then create hypotheses to test. This way, optimizations are always data-driven, not guesswork.”


7. What tools have you worked with besides Ads Manager?

Sample Answer:
“I regularly use Google Analytics/GA4 for funnel tracking, Search Console for SEO alignment, and sometimes landing page builders like Unbounce/WordPress to improve conversions. I’ve also worked with email tools like Mailchimp and automation via HubSpot to connect paid campaigns with the overall funnel.”


8. How do you balance creativity and data in ad campaigns?

Sample Answer:
“Both are essential — data shows what’s working, creativity drives attention. I usually start with a creative hypothesis (like a new ad angle or visual style), test multiple variations, and then let the data decide which creative resonates best. For example, I’ve seen short, punchy creatives perform better for cold traffic, while longer, detailed creatives work better for retargeting.”


9. What’s a common mistake marketers make in running ads?

Sample Answer:
“Many focus only on top-of-funnel metrics like CTR or clicks and ignore the full funnel performance. Ads don’t work in isolation — landing page, offers, and nurturing matter too. Another mistake is scaling too fast without testing enough creative variations. I avoid this by testing in small batches before scaling spend.”


10. Why should we hire you for this role?

Sample Answer:
“I combine hands-on technical skills with a growth mindset. I don’t just run ads — I analyze, test, and improve campaigns continuously. I’ve managed campaigns that started small and scaled into consistent revenue drivers. I enjoy digging into data, collaborating with design/content teams, and pushing campaigns to achieve better ROI. I believe I can bring both results and strategic input to your marketing team.”

2.Digital Marketing Executive

Pune, Maharashtra, India 

About the job

Digital Marketing Executive

Immediate Joiner

Location: PUNE, On site

Brand: Long Story – Skin-barrier–focused skincare

CTC: 3.2lac – 3.8lac p.a.

About the Role

Long Story is looking for a creative and trend-savvy Digital Marketing Executive to supercharge our online presence. You’ll own the entire social media ecosystem—planning, producing, and posting content while staying ahead of what’s trending in skincare and beauty.

Key Responsibilities

  • Social Media Management
  • Handle daily content planning, posting, and scheduling for Instagram, Facebook, Pinterest, YouTube, Threads, and LinkedIn.
  • Maintain a cohesive brand voice and visual identity across all platforms.
  • Content Creation & Video Production
  • Conceptualize, shoot, and edit trending short-form videos/Reels/YouTube Shorts aligned with brand aesthetics and viral formats.
  • Jump on platform trends, audio tracks, and challenges quickly to keep Long Story top-of-feed.
  • Collaborate with designers/photographers for product shoots and lifestyle content.
  • Community Engagement
  • Actively engage with followers, influencers, and skincare enthusiasts via comments, DMs, and live sessions.
  • Build relationships to grow brand loyalty and visibility.
  • Performance & Analytics
  • Track growth, engagement, and reach; generate monthly reports and insights.
  • Recommend improvements based on data and trend analysis.
  • Campaigns & Collaborations
  • Plan and execute influencer partnerships, product launches, and seasonal campaigns.
  • Coordinate with the marketing team to align content with brand goals.

Requirements

  • 1–3 years of social media or digital marketing experience (beauty, skincare, or lifestyle brands preferred).
  • Proven ability to create high-quality short videos with basic editing skills.
  • Strong grasp of trending formats on Instagram Reels, Pinterest, YouTube Shorts, and Threads.
  • Creative copywriting and storytelling skills.
  • Familiarity with analytics tools (Meta Business Suite, Pinterest Analytics, YouTube Studio, etc.).

Nice to Have

  • Basic graphic design skills (Canva/Adobe).
  • Experience running paid social campaigns or influencer activations.

Why Join Long Story

  • Be the creative voice of a fast-growing skincare brand.
  • Freedom to experiment with viral concepts and innovative video ideas.
  • Work with a young, passionate team that loves great skin and great content.

🔹 Top Interview Questions & Model Answers for Digital Marketing Executive

1. Tell us about your digital marketing/social media experience.

Sample Answer:
“I have 2+ years of experience managing social media and digital campaigns, with a focus on creating engaging content and driving growth. I’ve worked across Instagram, Facebook, YouTube, and LinkedIn—handling content calendars, short-form video creation, and community management. I also track performance using Meta Business Suite, YouTube Studio, and Google Analytics to make data-driven improvements. My strength lies in combining trends with brand storytelling to grow reach and engagement.”


2. How would you grow a skincare brand’s presence on Instagram and YouTube Shorts?

Sample Answer:
“I’d start by analyzing audience behavior—skincare enthusiasts love before/after transformations, quick tips, and relatable lifestyle content. I’d create short-form Reels and Shorts using trending audio and hooks like ‘Did you know your skin barrier needs this?’ to stop the scroll. I’d also collaborate with micro-influencers for authentic product usage. Finally, I’d monitor performance weekly and double down on formats that consistently drive reach and saves.”


3. What kind of content performs best for skincare/beauty brands?

Sample Answer:
“Authentic, educational, and trend-driven content works best. For example:

  • Tutorials (‘How to layer skincare products’)

  • Myth-busting (‘Why more foam doesn’t mean better cleansing’)

  • Relatable memes about skincare struggles

  • Transformation videos (before/after using products)
    The key is blending value + entertainment so followers engage and share.”


4. If engagement is dropping on our Instagram page, what steps would you take?

Sample Answer:
“I’d first review content performance insights to see which posts underperformed—caption style, posting time, or creative format. Then, I’d test interactive content (polls, Q&As, carousels), use trending Reels/audio, and engage more actively with comments/DMs. Sometimes a small tweak—like a stronger hook in the first 3 seconds—can revive engagement. I’d also re-engage lapsed followers with contests, giveaways, or influencer collabs.”


5. How do you stay updated with social media trends?

Sample Answer:
“I actively follow trend pages, creator communities, and platform updates on Instagram and YouTube. I also monitor trending audios and formats daily, so I can quickly adapt them into brand-relevant content. For example, if a trending audio is blowing up, I’d script a skincare hack video around it the same day, ensuring we ride the trend while it’s hot.”


6. Describe a campaign you executed successfully.

Sample Answer:
“At my previous role, I led a Diwali skincare campaign featuring Reels with trending audio plus influencer collabs. We created a challenge around ‘#FestiveGlow’. The campaign grew our Instagram reach by 65% in 3 weeks, doubled engagement, and drove strong product awareness. The key was combining trending formats, influencer amplification, and seasonal timing.”


7. How do you measure success in digital marketing?

Sample Answer:
“For organic social, I track reach, engagement rate, follower growth, and saves/shares—since these reflect audience connection. For campaigns, I monitor CTR, conversions, and ROI if ads are involved. Beyond numbers, I look at community feedback (comments, DMs, UGC), because in skincare, trust and authenticity matter as much as metrics.”


8. What tools do you use for social media management and analytics?

Sample Answer:
“I use Meta Business Suite for Facebook/Instagram scheduling and insights, Pinterest Analytics for pin performance, and YouTube Studio for Shorts data. For content, I use Canva and CapCut for quick edits, and occasionally Adobe Premiere/Photoshop. I also use Google Analytics/GA4 to connect traffic with website conversions.”


9. How do you balance creativity with data?

Sample Answer:
“I start with creativity—catchy concepts, strong storytelling, trending ideas. Once content is live, I track data to see what resonates. For example, if a fun reel gets high reach but low saves, I know I need to adjust the educational value. If a tutorial drives more shares, I create more variations of it. This way, creativity leads, but data fine-tunes the direction.”


10. Why do you want to join Long Story?

Sample Answer:
“I admire Long Story’s focus on skin-barrier health, which is a unique positioning in the skincare market. I want to contribute by making the brand’s story visible and relatable across platforms. This role excites me because it gives me creative freedom to experiment with viral content, influencer collabs, and storytelling—while being part of a passionate, growing team.”

3.Digital Marketing Specialist

Pune, Maharashtra, India 

Edubotix Ai Solutions

Job highlights

  • Strong writing, editing, and proofreading skills; good understanding of pedagogy and curriculum design; experience developing assessments
  • Produce curriculum-aligned content for print and digital formats; simplify complex concepts; assist in designing interactive lessons and quizzes

Job description

Title: Academic Content Creator

About Us:
Edubotix.AI builds AIpowered ERP solutions for schools, simplifying attendance, billing, records, and performance analytics.

Role Overview:
We are looking for a creative Academic Content Creator to write and design highquality educational materials for schools, colleges, and online platforms. You will turn complex topics into clear, engaging content, help build assessments, and collaborate with educators and digital teams.

Key Responsibilities:

  • Produce curriculumaligned content (notes, concept explanations, assessments) for print & digital formats
  • Simplify complex concepts to be learnerfriendly and ageappropriate
  • Assist in designing interactive lessons, quizzes, model answers
  • Ensure accuracy, clarity, and adherence to educational standards
  • Adapt content for LMS and ensure accessibility

Key Skills / Requirements

  • Strong writing, editing, and proofreading skills
  • Good understanding of pedagogy / curriculum design
  • Ability to simplify technical or advanced subject matter
  • Experience developing assessments (MCQs, model answers etc.)
  • Familiarity with digital tools / LMS & elearning platforms
  • Good research skills to ensure content accuracy
  • Time management; ability to work to deadlines
  • Collaboration skills: working with subject matter experts, designer

Role: Social Media Marketing

Industry Type: Software Product

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education : UG: B.B.A/ B.M.S in Digital Marketing, Diploma in Digital Marketing

Key Skills :- Skills highlighted with ‘‘ are preferred keyskills

1. Tell us about your experience in academic content writing.

Sample Answer:
“I have [X years] of experience creating academic content for schools/colleges, including curriculum-aligned notes, MCQs, and concept explanations. My focus has always been on simplifying complex topics so learners can easily grasp them. I’ve also worked with digital tools like [LMS/Google Classroom/Canva] to adapt content for online platforms.”


2. How do you simplify complex concepts for different age groups?

Sample Answer:
“I first analyze the age and prior knowledge of learners. For younger students, I use real-life examples, visuals, and storytelling. For higher education, I break topics into logical steps and use flowcharts, analogies, and examples. I always avoid jargon and check if the explanation can be understood without prior subject mastery.”


3. Have you created assessments before? What’s your approach?

Sample Answer:
“Yes, I’ve created MCQs, descriptive questions, and model answers. My approach is to align every question with the learning objective. For MCQs, I focus on one clear concept per question, with plausible distractors. For descriptive answers, I provide structured marking schemes so students and teachers know exactly what’s expected.”


4. How do you ensure accuracy and quality in your content?

Sample Answer:
“I always cross-check facts with reliable academic sources or textbooks. After writing, I review for clarity, accuracy, and alignment with curriculum standards. I also proofread carefully to maintain grammatical and formatting quality. If working with SMEs (subject matter experts), I get their feedback before final submission.”


5. What digital tools or LMS platforms have you worked with?

Sample Answer:
“I have worked with tools like Google Classroom, Moodle, and Canva for content creation and adaptation. I’m also familiar with SCORM packages, interactive quiz builders, and basic video editing tools. These help ensure content is accessible and engaging in digital learning environments.”


6. How do you balance creativity with curriculum requirements?

Sample Answer:
“I make sure that the core syllabus and learning objectives are strictly followed, but I deliver them in a creative format. For example, instead of just plain text, I might create an infographic, real-world case study, or a quiz. This way, content is not only accurate but also engaging for learners.”


7. How do you collaborate with designers or subject experts?

Sample Answer:
“I keep communication clear and structured. I usually share a draft or storyboard, then get input from designers/SMEs. For example, if I’m writing a biology chapter, I’ll suggest where diagrams or animations are needed so the designer can create them. This ensures consistency in content, visuals, and pedagogy.”


8. Give an example of a successful content project you worked on.

Sample Answer:
“In my previous role, I developed a set of interactive science lessons for Class 8 students. I included quizzes, real-world examples, and infographics. The LMS analytics showed higher engagement compared to standard notes, and teachers reported better student participation. It showed me the impact of combining pedagogy with digital creativity.”


9. How do you manage multiple deadlines and projects?

Sample Answer:
“I use time-blocking and project management tools like Trello/Asana. I usually break tasks into smaller milestones—like research, draft, review, and final editing. This ensures I can deliver high-quality content without last-minute stress, even if I’m handling multiple subjects or formats.”


10. Why do you want to work with Edubotix.AI?

Sample Answer:
“I’m excited about Edubotix.AI because it combines education and technology, which is the future of learning. I want to contribute by creating academic content that’s not only accurate but also engaging and compatible with digital platforms. The chance to be part of an AI-powered EdTech company that supports schools with ERP and learning tools really motivates me.”

4.(SEO) Search Engine Optimization Executive

Precedence Research

Baner, Pune, Maharashtra

₹12,000 – ₹15,000 a month

Full job description

*Vacancy open only for freshers*

Precedence Research Private Limited is looking for a result-driven SEO executive to be responsible for developing optimized web content. The SEO executive’s responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website’s architecture to ensure user friendliness.

Role: Full time

Key Responsibilities:

  • Build and implement viable digital marketing strategies for the company
  • Utilize the various online tools to promote company’s online image and brand
  • Understand the concept of search engine optimization and how to improve on company’s image using it
  • Assess the various online campaigns of the company to understand how to improve such and therefore improve on the company’s profitability.
  • Leading keyword research and optimization of content.
  • Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.

Eligibility:

  1. Fresher Graduate in digital marketing, computer science, IT, computer applications or any other technical field
  2. Certification course in digital marketing after graduation (Preferred, not required)
  3. Ability to work from office.
  4. Good English communication and writing skills.

Job Type: Full-time

Pay: ₹12,000.00 – ₹15,000.00 per month

Benefits:

  • Provident Fund

Ability to commute/relocate:

  • Baner, Pune – 411045, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • Do you have basic computer knowledge? (Required)
  • Are you currently located in Pune, Maharashtra? (Required)

Education:

  • Bachelor’s (Preferred)

Language:

  • English (Required)

Work Location: In person

🔹 Interview Questions & Answers for Fresher SEO Executive

1. Tell us about yourself. Why did you choose SEO/Digital Marketing as a career?

Sample Answer:
“I’ve recently completed my graduation in [your stream]. During my studies, I developed an interest in digital marketing and SEO because it combines creativity with analytics. I enjoy understanding how search engines work, optimizing content, and helping websites rank better. That’s why I took [a course / self-study projects], and I’m eager to start my career as an SEO executive where I can learn and contribute.”


2. What do you understand by SEO?

Sample Answer:
“SEO stands for Search Engine Optimization. It’s the process of improving a website’s visibility on search engines like Google so it appears higher in search results. It includes on-page SEO (optimizing content, titles, meta tags, keywords), off-page SEO (backlinks, brand mentions), and technical SEO (site speed, mobile-friendliness, website architecture). The goal is to increase organic traffic and improve ROI.”


3. Difference between On-Page SEO and Off-Page SEO?

Sample Answer:

  • On-Page SEO → Everything done inside the website: keyword optimization, title tags, meta descriptions, URL structure, internal linking, content quality.

  • Off-Page SEO → Activities outside the website: link building, guest posting, social bookmarking, influencer mentions, citations.


4. Which SEO tools are you familiar with?

Sample Answer:
“As a fresher, I’ve practiced with tools like Google Analytics, Google Search Console, Ubersuggest, SEMrush, and Ahrefs. I also know how to use free tools like AnswerThePublic for keyword research. I’m comfortable learning and adapting to any tools the company uses.”


5. What is keyword research and why is it important?

Sample Answer:
“Keyword research means finding the words and phrases people type into search engines. It’s important because it helps us understand what the target audience is looking for. Using the right keywords in website content improves visibility, attracts the right visitors, and increases chances of conversions.”


6. What factors affect Google ranking?

Sample Answer:
“Some key factors are:

  • High-quality, relevant content

  • Backlinks from trusted sites

  • Mobile-friendliness & website speed

  • Keyword optimization in titles, headings, and content

  • User experience (low bounce rate, easy navigation)

  • Technical SEO like proper indexing and site architecture.”


7. What is the difference between organic and paid results?

Sample Answer:
Organic results come from SEO efforts—unpaid search rankings based on relevance and optimization.
Paid results come from advertising platforms like Google Ads, where businesses pay for their websites to appear at the top of search results.”


8. How do you measure SEO success?

Sample Answer:
“I measure success through metrics like:

  • Organic traffic growth

  • Keyword rankings

  • Click-through rate (CTR)

  • Bounce rate

  • Conversions/Leads
    I would use tools like Google Analytics and Search Console to track and report performance.”


9. What challenges do you think SEO professionals face?

Sample Answer:
“One challenge is that Google frequently updates its algorithms, so strategies that work today might not work tomorrow. Another is balancing SEO with user experience—sometimes over-optimization can hurt readability. I believe continuous learning and testing are the best ways to overcome these challenges.”


10. Why should we hire you as a fresher?

Sample Answer:
“As a fresher, I bring enthusiasm, a learning mindset, and updated knowledge of SEO practices. I’m comfortable with research, keyword analysis, and content optimization. I’m eager to contribute to your company’s growth while also building my expertise under guidance. I believe I can bring both energy and dedication to this role.”

5. SEO Specialist | Pune | Marketing & Commerce

Deloitte

Pune, Maharashtra

Full job description

Date: Sep 25, 2025

Location: Pune

Designation: Consultant

Entity: Deloitte Touche Tohmatsu India LLP

Your potential, unleashed.

India’s impact on the global economy has increased at an exponential rate and Deloitte presents an opportunity to unleash and realize your potential amongst cutting edge leaders, and organizations shaping the future of the region, and indeed, the world beyond.

At Deloitte, your whole self to work, every day. Combine that with our drive to propel with purpose and you have the perfect playground to collaborate, innovate, grow, and make an impact that matters.

The team

DCM is about much more than just the numbers. It’s about attesting to accomplishments and challenges and helping to assure strong foundations for future aspirations. Deloitte exemplifies what, how, and why of change so you’re always ready to act ahead. Learn More about DCM.

Your work profile:

As as Consultant in our DCM:AMC Team you’ll build and nurture positive working relationships with teams and clients with the intention to exceed client expectations: –

Your Job Role:

We are looking for a detail-oriented SEO & AEO Executive with strong skills in web analytics and reporting. This role is hands-on and execution-driven, focusing on implementing SEO/AEO strategies, managing daily optimizations, and delivering insightful performance reports using tools like Power BI and Tableau.

Key Responsibilities

  • SEO & AEO Execution
  • Perform keyword research, competitor analysis, and content gap analysis.
  • Optimize on-page elements including titles, metadata, internal linking, and schema markup.
  • Support Answer Engine Optimization (AEO) initiatives through structured data and featured snippet targeting.
  • Execute technical SEO tasks (crawl error checks, site speed audits, indexation monitoring).
  • Monitor rankings, CTR, and organic traffic performance.
  • Analytics & Reporting
  • Create and maintain dashboards/reports in Power BI / Tableau.
  • Track KPIs across Google Analytics (GA4), Google Search Console, and SEO tools.
  • Consolidate SEO/AEO data into actionable weekly/monthly performance reports.
  • Provide insights and highlight opportunities for optimization.
  • Collaboration
  • Work closely with content, design, and development teams to implement SEO/AEO recommendations.
  • Coordinate with marketing teams to align SEO data with campaign performance.

Qualifications & Skills

  • 5–6 years of hands-on SEO experience, with exposure to AEO.
  • Strong knowledge of on-page, off-page, and technical SEO best practices.
  • Familiarity with structured data (Schema.org, JSON-LD).
  • Proficiency in analytics and visualization tools (Power BI, Tableau, Google Data Studio).
  • Good understanding of Google Analytics (GA4), Google Search Console, and SEO platforms (SEMRush, Ahrefs, Screaming Frog).
  • Strong attention to detail and ability to execute tasks within deadlines.

Nice to Have

  • Experience in enterprise SEO execution.
  • Familiarity with multi-language or multi-region SEO.
  • Exposure to emerging search trends like AI-driven/voice search.

What We Offer

  • A role focused on execution with opportunities to work on impactful SEO/AEO initiatives.
  • Exposure to advanced analytics and visualization projects.
  • Supportive environment to learn, grow, and strengthen technical expertise.
  • Competitive salary and benefits package.

Desired qualifications:

  • Bachelor’s degree in computer science, information systems, or other technology-related field
  • Certification or one of its iterative technologies.

Location and way of working:

  • · Base location: Mumbai
  • · This profile require occasional travelling to client locations.
  • · Hybrid is our default way of working. Each domain has customized the hybrid approach to their unique needs.

Education : Any Gruadate

How you’ll grow

Connect for impact.

  • Our exceptional team of professionals across the globe are solving some of the world’s most complex business problems, as well as directly supporting our communities, the planet, and each other. Know more in our Global Impact Report and our India Impact Report.
  • Empower to lead.
  • You can be a leader irrespective of your career level. Our colleagues are characterized by their ability to inspire, support, and provide opportunities for people to deliver their best and grow both as professionals and human beings. Know more about Deloitte and our One Young World partnership.
  • Inclusion for all
    At Deloitte, people are valued and respected for who they are and are trusted to add value to their clients, teams and communities in a way that reflects their own unique capabilities. Know more about everyday steps that you can take to be more inclusive. At Deloitte, we believe in the unique skills, attitude, and potential each and every one of us brings to the table to make an impact that matters.

Drive your career.

  • At Deloitte, you are encouraged to take ownership of your career. We recognize there is no one size fits all career path, and global, cross-business mobility and up / re-skilling are all within the range of possibilities to shape a unique and fulfilling career. Know more about Life at Deloitte.

Everyone’s welcome… entrust your happiness to us

  • Our workspaces and initiatives are geared towards your 360-degree happiness. This includes specific needs you may have in terms of accessibility, flexibility, safety and security, and caregiving. Here’s a glimpse of things that are in store for you.

Role-Specific (SEO/AEO Execution & Analytics) Quetion And Answer

 

Q1. Can you explain your process for keyword research?
A1. “I start by understanding the business goals and target audience. Then, I use tools like Google Keyword Planner, SEMrush, and Ahrefs to identify high-volume and low-competition keywords. Next, I categorize them based on intent (informational, transactional, navigational) and map them into the site structure and content strategy.”

Q2. What is the difference between SEO and AEO (Answer Engine Optimization)?
A2. “SEO focuses on improving visibility on search engines, while AEO focuses on delivering direct answers through featured snippets, structured data, and voice search. AEO emphasizes conversational queries and schema markup to make content more machine-readable.”

Q3. What types of schema markup have you implemented?
A3. “I’ve implemented schema types like Article, FAQ, Breadcrumb, Product, Review, Local Business, and HowTo using JSON-LD format. I validate them with Google’s Rich Results Test to ensure accuracy.”

Q4. If a website has crawl budget issues, how would you fix them?
A4. “I would analyze crawl stats in Google Search Console, remove unnecessary URLs, apply noindex where needed, clean up sitemaps, canonicalize duplicates, and improve site speed to make crawling more efficient.”

Q5. What’s the main difference between GA4 and Universal Analytics?
A5. “GA4 is event-based, while Universal Analytics was session-based. GA4 offers cross-device tracking, predictive metrics, and BigQuery integration, which makes it more powerful for advanced analysis.”


2. Analytics & Reporting

Q6. How do you create an SEO dashboard in Power BI or Tableau?
A6. “I connect data sources like GA4, Google Search Console, and SEMrush. Then I build visualizations for KPIs like impressions, clicks, CTR, keyword rankings, conversions, and traffic trends. I design dashboards that allow drill-down analysis by source, landing page, or device.”

Q7. If organic traffic is declining, how would you investigate?
A7. “First, I’d check Search Console for impressions, CTR, and ranking trends. Then in GA4, I’d analyze landing page performance, bounce rate, and conversion data. I’d also review algorithm updates, technical issues, and competitor activity to identify the root cause.”

Q8. How do you measure SEO ROI?
A8. “I measure ROI by tracking organic conversions, assisted conversions, and average order value. I also compare acquisition costs with the revenue generated from organic traffic to highlight the business impact.”


3. Collaboration & Problem-Solving

Q9. If the content team is not following SEO guidelines, how would you handle it?
A9. “I would provide them with a clear SEO checklist and run short training sessions. I’d also show examples of optimized content and demonstrate how it improves traffic and conversions through data-driven reports.”

Q10. What if the development team is slow in implementing SEO recommendations?
A10. “I create a prioritized recommendation document highlighting the business impact of each change. Then I work with developers to break it into phases and track progress using tools like Jira or Trello.”

Q11. Have you ever optimized for featured snippets or People Also Ask results?
A11. “Yes, I’ve optimized by structuring content with concise answers, bullet points, and FAQ schema. For example, rewriting content with conversational queries helped capture featured snippets in Google results.”


4. Advanced/Nice-to-Have Skills

Q12. What’s the difference between enterprise SEO and regular SEO?
A12. “Enterprise SEO deals with large websites with thousands of pages, requiring scalable automation, cross-team collaboration, and advanced analytics. Regular SEO is more manageable with fewer pages and simpler structures.”

Q13. How do you implement hreflang for multi-language SEO?
A13. “By adding hreflang tags in the HTML header or sitemap to indicate language and regional targeting. I always ensure proper bidirectional mapping to avoid conflicts.”

Q14. How do you see the future of SEO with AI-driven and voice search?
A14. “The future will be conversational. Queries will be more natural, and AI engines will rely heavily on structured data, intent-based content, and entity optimization. Optimizing for voice search and featured snippets will be critical.”

6. SEO Specialist In Pune

Public Media Solution

Kharadi, Pune, Maharashtra

Full job description

We are seeking a talented and highly motivated SEO Specialist to join our dynamic marketing team. As an SEO Specialist, you will play a crucial role in enhancing our website’s organic search visibility and driving valuable traffic. Your expertise will contribute to improving our overall online presence and achieving our business objectives.

Responsibilities:

Keyword Research: Conduct comprehensive keyword research to identify high-impact keywords and phrases relevant to our industry, products, and services.

On-Page Optimization: Optimize website content, meta tags, headings, and URLs to align with targeted keywords and improve search engine ranking.

Technical SEO Audit: Perform regular technical audits to identify and resolve website issues affecting search engine crawlability, indexing, and site speed.

Content Strategy: Collaborate with the content team to develop an SEO-driven content strategy, focusing on valuable and shareable content to attract backlinks.

Link Building: Strategize and execute link-building campaigns to acquire high-quality backlinks from authoritative websites within the industry.

Local SEO: Optimize and manage local business listings on Google My Business and other platforms to improve local search visibility.

Competitor Analysis: Monitor and analyze competitor SEO strategies to identify opportunities and trends within the industry.

Data Analysis and Reporting: Use SEO tools to track, analyze, and report on key performance metrics, providing insights and recommendations for improvement.

Stay Updated: Keep up-to-date with the latest SEO trends, algorithms, and industry best practices, applying new insights to enhance our SEO efforts continually.

Requirements for Public Media Solution

Proven Experience: Minimum of 2 years of experience in SEO, with a demonstrated track record of improving organic search rankings and driving organic traffic.

Technical Skills: Proficiency in using SEO tools such as Google Analytics, Google Search Console, Ahrefs, Moz, or SEMrush.

Analytical Mindset: Strong analytical skills and the ability to interpret data, draw insights, and make data-driven decisions.

Content Optimization: Familiarity with on-page optimization techniques and content optimization strategies.

Link-Building Expertise: Experience in implementing successful link-building campaigns and outreach strategies.

Communication Skills: Excellent verbal and written communication skills to collaborate with cross-functional teams and stakeholders.

Adaptability: A proactive and adaptable approach to keep pace with the ever-evolving SEO landscape.

Bachelor’s Degree: A Bachelor’s degree in Marketing, Communications, or a related field is preferred.

Benefits:

  • Competitive salary and performance-based incentives
  • Health and wellness benefits
  • Opportunities for professional growth and skill development
  • Collaborative and inclusive work environment
  • Flexible work hours

Job Type: Full-time

Pay: ₹20,000.00 – ₹400,000.00 per month

Benefits:

  • Health insurance

Ability to commute/relocate:

  • Kharadi, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor’s (Preferred)

Experience:

  • SEO: 1 year (Preferred)

Work Location: In person

1. General & Background Questions Answer

Q1. Tell me about yourself and your SEO experience.
A1. “I have over 2 years of experience in SEO, specializing in on-page, off-page, and technical optimization. I’ve worked with tools like Google Analytics, Search Console, SEMrush, and Ahrefs to improve rankings and drive organic traffic. I enjoy analyzing data, identifying growth opportunities, and implementing strategies that boost visibility and ROI.”

Q2. Why do you want to work with Public Media Solution?
A2. “I admire that Public Media Solution emphasizes performance-driven marketing and collaboration. I’m excited by the opportunity to handle SEO end-to-end, contribute to improving organic visibility, and grow in a dynamic, inclusive environment where my skills in strategy and analytics will add value.”


2. Keyword Research & On-Page SEO

Q3. How do you perform keyword research?
A3. “I start by analyzing the business goals and target audience. Then I use tools like SEMrush, Ahrefs, or Google Keyword Planner to identify high-volume, low-competition, and long-tail keywords. I also study competitor keywords and focus on search intent to ensure the chosen keywords align with the user’s needs.”

Q4. How do you optimize on-page SEO?
A4. “I optimize titles, meta descriptions, headers, and URLs with target keywords. I also ensure proper keyword placement in the first 100 words, add internal links, optimize images with alt text, and improve page load speed. Additionally, I focus on content readability and semantic SEO using related terms.”


3. Technical SEO

Q5. What steps do you take in a technical SEO audit?
A5. “I check crawlability and indexation using Search Console, fix broken links, identify duplicate content, review XML sitemaps and robots.txt, optimize Core Web Vitals, and ensure mobile-friendliness. I also check schema markup, site structure, and redirect issues to improve crawl efficiency.”

Q6. If a website is slow, how do you fix it?
A6. “I compress images, enable browser caching, reduce server response time, implement lazy loading, use a CDN, and minimize CSS/JavaScript files. I always test improvements with PageSpeed Insights and GTmetrix.”


4. Content Strategy & Link Building

Q7. How do you develop an SEO-driven content strategy?
A7. “I identify keyword gaps, analyze competitors’ top-performing content, and collaborate with writers to create in-depth, engaging articles. I ensure content matches search intent, includes internal linking, and is optimized for featured snippets where possible.”

Q8. What’s your approach to link building?
A8. “I focus on quality over quantity. My strategies include guest posting, broken link building, resource link outreach, PR-based link acquisition, and creating shareable assets like infographics or research-based content. I also monitor backlinks regularly to avoid toxic links.”


5. Local SEO

Q9. How do you optimize for Local SEO?
A9. “I optimize Google Business Profile with accurate NAP (Name, Address, Phone), encourage customer reviews, add local keywords, create location-specific landing pages, and build citations in local directories. I also track local rankings and engagement through GBP Insights.”


6. Competitor Analysis & Reporting

Q10. How do you perform competitor SEO analysis?
A10. “I use SEMrush/Ahrefs to analyze competitor keywords, backlinks, and top-ranking pages. I study their content strategy, site structure, and user experience. Then I identify opportunities, such as keywords they’re ranking for but we aren’t, and create a strategy to bridge the gap.”

Q11. How do you measure SEO success?
A11. “I track KPIs such as organic traffic, keyword rankings, CTR, bounce rate, and conversions. I create reports using Google Analytics, Search Console, and Data Studio, and provide actionable insights to improve performance.”


7. SEO Trends & Adaptability

Q12. How do you stay updated with SEO changes?
A12. “I follow industry blogs like Search Engine Journal, Moz, and Google Search Central updates. I also attend webinars, track algorithm updates, and test new strategies to see what works best.”

Q13. How would you handle a sudden traffic drop?
A13. “I’d first check Google Search Console for indexing errors, penalties, or crawl issues. Then I’d compare traffic sources, check for algorithm updates, analyze competitor performance, and review technical issues. Based on findings, I’d implement fixes and monitor recovery.”


8. Soft Skills & Fit

Q14. How do you manage deadlines with multiple SEO projects?
A14. “I prioritize tasks based on business impact and deadlines. I use tools like Trello/Asana to manage progress and communicate regularly with stakeholders to ensure alignment.”

Q15. What makes you the right fit for this role?
A15. “I bring a mix of technical SEO knowledge, content strategy, and analytical skills. I’ve successfully improved rankings and organic traffic in my past roles, and I’m confident I can replicate and scale those results at Public Media Solution while continuing to grow professionally.”

7. Digital Marketing Executive

Pune, Maharashtra

₹19,000 – ₹20,000 a month

Full job description

Position: Digital Marketing Executive
Location:Pune (Kalyani Nagar)-

The Daily Aesthetics | Best Dermatologist & Skin Specialist in Kalyani Nagar, Pune

Exp.: 1-2 Yrs.

About the role: Design, build and maintain social and digital Media presence of E-city Ventures

companies using innovative strategies.

Responsibilities:

➢ Plan and implement strategies for social media marketing, database marketing, E-mail, and

display advertising campaigns.

➢ Budget planning.

➢ Co-ordinate with event management agencies to organizes events at Malls.

➢ Co-ordinate with Mall Heads for ideation and execution of digital programs

➢ Co-ordinate with retailers for various social media campaign procedures.

➢ Monitor and measure performance of all social media campaigns, events, and activities and

assess against targets/ goals.

➢ Develop process & tracking mechanism- ROI monitoring, Work with influencers.

➢ Evaluate end-to-end customer experience across multiple channels and customer touch points.

➢ Use the feedback received from customers to revive social media strategy

➢ Ensuring the website and other social media pages are updated regularly and protected by

enabling the appropriate security measures and their subscriptions to be renewed in time.

➢ Conceptualizing and Preparing creatives to be put up on Social and Print Media – daily

Candidate Requirement:

➢ Bachelor’s degree in marketing / BMS/ Digital Marketing

➢ 3 -5 years relevant experience. (Content Marketing/ Digital Marketing/ Social Media Marketing/

SEO Up to date with the latest trends and best practices in digital Marketing.

➢ High Level of creative thinking.

➢ Good knowledge of MS office, Corel Draw and CAD

➢ Excellent written and verbal communication skills.

Interested candidates can email their resume on talentspringconsultancy@gmail.com or you can connect me on 9819659248 along with below details:

Thanks
Reeta Yadav

9819659248

Job Type: Full-time
Pay: ₹19,000.00 – ₹20,000.00 per month
Language:
  • English (Preferred)
Work Location: In person

Digital Marketing Executive – Interview Q&A

1. Background & Motivation

Q1. Tell me about yourself and your experience in digital marketing.
A1. “I have around 2 years of experience in digital marketing, where I’ve managed social media campaigns, email marketing, SEO, and influencer collaborations. I enjoy creating strategies that not only increase brand visibility but also generate measurable ROI. I’m particularly interested in working at The Daily Aesthetics because it combines healthcare and marketing — two fields that are impactful and fast-evolving.”

Q2. Why do you want to work with our brand (The Daily Aesthetics)?
A2. “Your brand is positioned as one of the leading skincare and dermatology specialists in Pune. I admire the focus on innovation and customer experience. I’d love to contribute by strengthening your digital presence and creating engaging campaigns that connect with your audience and build long-term trust.”


2. Digital Strategy & Campaigns

Q3. How do you plan a social media campaign?
A3. “I start by understanding the objective — whether it’s awareness, lead generation, or engagement. Then I define the target audience, select the right platforms, and plan content with strong visuals and copy. I also define KPIs like reach, CTR, or conversions. After launch, I track performance and optimize based on insights.”

Q4. Can you explain how you would manage influencer marketing for our brand?
A4. “I would identify micro and macro-influencers in the skincare and wellness niche, evaluate their engagement rates, and collaborate on authentic content like product reviews, skin-care routines, and clinic experiences. I’d ensure proper tracking with promo codes or unique links to measure ROI.”


3. Analytics & ROI

Q5. How do you measure ROI of digital campaigns?
A5. “I measure ROI by comparing campaign spend against key outcomes — leads generated, conversions, website traffic growth, or sales uplift. Tools like Google Analytics, Meta Business Suite, and email marketing dashboards help track this. I also create monthly reports to showcase progress and optimize future campaigns.”

Q6. If a campaign isn’t performing well, what steps would you take?
A6. “First, I’d review the campaign data — CTR, CPC, audience targeting, and content performance. Then I’d run A/B testing on creatives, adjust audience segments, and reallocate budget to better-performing channels. The goal is to identify gaps quickly and improve outcomes without overspending.”


4. Creativity & Content

Q7. How do you stay updated with trends in digital marketing?
A7. “I regularly follow platforms like Social Media Examiner, HubSpot, and Google updates. I also keep an eye on Instagram and YouTube trends, since short-form video is driving engagement. I believe adapting early to trends helps a brand remain visible and relevant.”

Q8. Give an example of a creative campaign idea you’d use for a skincare clinic.
A8. “I’d create a campaign called #SkinStory, where customers share their skincare journeys with before-after pictures or short videos. Alongside, we’d run educational reels on skincare tips by dermatologists. This mix of user-generated content and expert advice can build trust and increase engagement.”


5. Technical & Tools

Q9. What digital marketing tools are you comfortable with?
A9. “I’ve worked with Google Analytics, Google Search Console, SEMrush, Meta Business Suite, Mailchimp, Canva, and basic design tools. I’m also comfortable with MS Office for reporting and coordination.”

Q10. Do you have experience with SEO and website updates?
A10. “Yes, I’ve optimized websites with keyword integration, meta tags, and on-page improvements. I also monitor technical issues like broken links and slow loading speed. Regular updates on blogs and landing pages help boost rankings and customer engagement.”


6. Soft Skills & Fit

Q11. How do you handle coordination with multiple stakeholders like event agencies, mall heads, or designers?
A11. “I believe in clear communication and setting timelines early. I usually create a shared calendar or tracker to align all stakeholders. Regular updates ensure that everyone stays on the same page and campaigns are executed smoothly.”

Q12. What makes you the right fit for this role?
A12. “I bring the right balance of creativity, strategy, and execution. With my hands-on experience in social media, influencer campaigns, and ROI tracking, I can help strengthen your brand’s digital presence. I’m also passionate about the skincare industry, which motivates me to create content that truly resonates with customers.”

8. Digital Marketer Pune

Vedh

Kasarwadi, Pune, Maharashtra

From ₹15,000 a month

Full job description

Job Summary:

We are looking for a talented Digital Marketing Specialist to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate will have a passion for all things marketing and technology. You will be responsible for increasing brand awareness, driving traffic, and generating leads or sales.

Key Responsibilities:

Develop Digital Marketing Strategies: Create, implement, and manage digital marketing campaigns across multiple channels (social media, search engines, display, email, etc.). SEO and SEM: Optimize content for search engines (SEO) and manage paid search campaigns (SEM) to increase online visibility. Content Creation: Work with the creative team to produce high-quality content for websites, blogs, and social media. Email Marketing: Plan and execute email marketing campaigns, including list segmentation, targeting, and performance analysis. Social Media Management: Manage social media channels (Facebook, Twitter, LinkedIn, Instagram) to drive engagement and reach business goals. Analytics and Reporting: Analyze digital marketing performance using Google Analytics and other tools. Provide actionable insights to optimize campaigns. Budget Management: Oversee digital marketing budgets and allocate resources effectively for maximum return on investment. Paid Advertising: Manage online ad campaigns on platforms like Google Ads, Facebook Ads, and other paid channels. Lead Generation: Develop strategies to generate leads, drive online sales, or achieve other business objectives. Collaboration: Work closely with the sales, design, and content teams to ensure alignment and integration of marketing campaigns.

Job Type: Full-time
Pay: From ₹15,000.00 per month
Ability to commute/relocate:
  • Kasarwadi, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Education:
  • Bachelor’s (Preferred)
Experience:
  • Digital marketing: 1 year (Preferred)
Work Location: In person

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